BANBRIDGE’S Iveagh Movie Studios has become the district’s first recipient of WorldHost Recognised Business status for excellence in customer service.
The national award, one of relatively few so far conferred throughout Northern Ireland, recognises the Iveagh’s commitment to world-class customer service.
WorldHost is a customer service training programme which has been used to train nearly a million front-line staff worldwide and its Recognised Business status is awarded to businesses for their commitment to excellence in customer service upon 50% or more of all front-line staff successfully completing a WorldHost training programme.
A significant investment in staff training, backed by the Department for Employment and Learning, allowed more than 90% of all customer-facing staff at the Iveagh’s four-screen cinema to complete the same WorldHost customer service training that was delivered to some 200,000 volunteers and staff at the London 2012 Olympic and Paralympic Games.
Giles Conlon, who started working at Iveagh when it opened nine years ago, believes the investment in training will not only demonstrate to the 22 staff that they are an invaluable part of the business but also ensure that the customer experience is on a par with the very best in the world.
“The WorldHost training programme is priceless to us as a local business operating in a rapidly changing marketplace,” he said. “Given the rise of online movie viewing and the current economic climate, the customer experience we offer is critical now more than ever before.
“We remain unwavering in our personal commitment to providing a sustainable business to our customers, our staff and our local community.”
Mr. Conlon said the award not only generated a positive buzz about the service on offer, but helped tpromote Banbridge as a friendly and welcoming tourist destination.
The WorldHost programme was originally developed in Canada and has been brought to Northern Ireland by the Northern Ireland Tourist Board in partnership with the sector skills council, People 1st, to help raise local service quality to international standards.
John Douglas, Tourism Manager at Banbridge district council, said, “Iveagh Movie Studios’ commitment to its staff and customer experience is a great benchmark to the local economy here in Banbridge.
“I welcome the company’s commitment to building their business and continuing to trade and invest in jobs for our local people, in what can only be described as very difficult trading times. I challenge all local businesses to avail of the generous funding support currently offered by the Department for Employment and Learning in order to enhance the customer experience across the whole district for the benefit of all.”
Further WorldHost training courses have been scheduled for local businesses on 6, 7, 20 and 27 February in the Town Hall in Banbridge. DEL funding reduces the cost from £190 to £20 per person for eligible organisations.
More information about WorldHost training provided locally by Watson & Co. Chartered Marketing can be found at www.watsonsmarketing.com