THE Outlet is once again backing Belfast’s West Coast Cooler Fashion Week.
Now in it’s 15th year it is one event that is not going out of style as it remains to be the hottest show in town when it comes to all things glamorous and fashionable.
Despite the cold spell, the atmosphere at this season’s launch was full of the joys of spring and summer as crowds gathered to hear all about this season’s line-up for spring/summer 13.
Siobhan McKeown, Marketing Manager from The Outlet, said they’re thrilled to be back again for another season: “The Outlet is delighted to be a part of Belfast Fashion Week for a third year running.
“This amazing event showcases the best in retail in Northern Ireland. Our brands, Oasis, LK Bennett, M&S Outlet, DKNY Jeans and many more, relish the opportunity to feature the latest high street trends.”
This season’s event will take place from 21-24 March across various venues in Belfast with the key catwalk shows moving to the exciting new home at the iconic Ulster Museum in Botanic Gardens.
The contemporary and minimalist atrium at the historic building will be transformed into a fashion haven as hundreds of fashion fans gather in March to celebrate all things style.
Cathy Martin, director of Fashion Week said: “After fifteen seasons and nine years, Fashion Weekk has become a much celebrated and anticipated event among people of Northern Ireland.
“It provides local retailers and designers the opportunity to showcase their designs and talents and very much supports and encourages local businesses.
“We fully support the ‘Back in Belfast’ (#backinbelfast) campaign after a disastrous last quarter for many in fashion retail, so this is a wonderful opportunity for retailers to get involved and entice the customers back in to the city and in to the shops.
“Once again, we will be showcasing all the key collections from the high street as well as the finest established and up-and-coming local designers from all over Northern Ireland to create an exciting first glance at all the latest trends.”
She added: “Key looks this season include pretty pastels, striking stripes, flirty florals and eye catching graphic prints. In terms of colours it’s all about the bright neons, monochrome and also white and neutrals are big for spring/summer too.
“Shows always sell out so we’d encourage anyone who wants to come along to any of the events to snap up their tickets!”