The Outlet joins forces with W5

IN an exciting first for one of Northern Ireland’s top family attractions, W5 has brought its award-winning interactive discovery experience outside Belfast, to join the host of big brands at the Outlet.

W5 Lite is a free taster experience at the Outlet and will offer families the opportunity to enjoy some of W5’s hands-on exhibits: interactives such as Flying Fish, One in a Million, Sound Tube and others which develop creativity and skills in animation.

Brendan Considine of Glenrye, asset managers of the Outlet said they are delighted to partner W5.

Centre Manager of the Outlet, Chris Nelmes said, “W5 Lite is all about grown-ups sharing experiences and discovery together with the younger members of the family. Smart shoppers will know we have an array of big brands offering superb outlet prices all year round at the Outlet. Now you can bring the kids, spend the day together, shop, eat out and discover W5 Lite too.”

Liam Hannaway, Chief Executive of Banbridge District Council, said, “This is a great new addition to the Outlet and we are delighted to welcome the arrival of W5 to our area. This will have tremendous appeal for local families and we hope it will provide an even more compelling reason to visit Banbridge, to spend time exploring the wide range of sporting, cultural and retail opportunities in the area and supporting the region’s economy.”

The launch of W5 Lite also marks a new partnership between the Outlet and W5, which will see the Outlet sponsoring W5’s interactive start area for the under-eights in its Odyssey Belfast-based attraction.

Here, children can build a house, make a splash and sail their own boat, make music, explore a castle and play shop in a miniature-scale supermarket.